Apple Loop: iPhone 14 Issues Confirmed, Apple Google Killer Plans, Mac Pro Disappointment

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Taking a look at another week of news and headlines from Cupertino, this week’s Apple Loop includes some disappointing iPhone 15 picks, confirmed iPhone 14 issues, possible iPhone SE cancellation, Mac Pro days may be over, a major update to AirTags, an Apple Watch Ultra stress test, and Apple search engine plans.

Apple Loop is here to remind you of some of the many discussions that have been going on around Apple over the past seven days (and you can read my weekly roundup of Android news here on Forbes).

Disappointing iPhone 15 design choice

While Apple continues to work on its own 5G modem, and may in turn control this part of the supply chain and adapt the design to iOS, the upcoming iPhone 15 design looks set to continue using Qualcomm’s 5G technology:

Industry sources from “DigiTimes(opens in new tab)” claim that Apple placed a major order for 5G modems designed by Qualcomm and produced by TSMC for the iPhone 15 series, as well as radio frequency (RF) chips. The specific 5G modem is believed to be the Snapdragon X70, announced earlier this year, but the main point is that this is not Apple’s own modem design.”

(Tom’s Guide).

Apple confirms problems with the iPhone 14 screen

Apple has confirmed that a display issue with horizontal lines appearing on power up is not a hardware issue and may be fixed in software in the next update, so those experiencing the issue can rest easy. Although Apple has not confirmed when the software fix is ​​due:

“If you find that your iPhone 14 shows horizontal lines across the screen when it wakes up or turns on, Apple says rest assured: It’s not a hardware issue. The glitch, which appears to primarily affect the iPhone 14 Pro Max, is apparently a software issue so just a matter of waiting for an iOS update to fix it…”

(9to5Mac).

Your next iPhone SE may never arrive

Apple’s fourth-generation iPhone SE appears to be at risk, according to the latest industry reports. Previously expected in 2024 and featuring the first ‘full screen’ design of the budget SE range. The iPhone SE now seems in danger of being cancelled:

“[Analyst MIng-Chi Kuo] He also said that the all-screen design Apple has in mind for the iPhone SE 4 will require higher costs and sales prices, so Apple may need to “reconsider product positioning and return on investment” for the iPhone SE 4. iPhone SE 4. Cutting unnecessary product development costs will also help Apple overcome the “challenges of the global economic downturn in 2023,” according to Kuo.

(MacRumors).

Have we seen the latest Mac Pro?

The Mac Pro is lagging. Very late. But it’s necessary? Andrew Cunningham argues that Apple needs to commit to the Mac Pro in a way that has been conspicuously absent from previous models. And if you are not going to do this, then the Mac Pro should be canceled loudly and definitely:

“The Mac Studio is probably the best argument against the continued existence of the Mac Pro. It’s the first truly new Mac design of the Apple Silicon era, taking full advantage of the M1 series (and soon, hopefully, the M2 ). ” performance and energy efficiency. It’s small, it’s incredibly efficient, it runs relatively cool and quiet, and it manages to outperform the 2019 Mac Pro’s maxed-out configurations in many workloads for less money.”

(Ars Technica).

Major AirTags update

Apple updated the AirTag software with a number of personal security improvements, including alerts if an unknown AirTag is following you. This will fix the issue of stalking someone with an AirTag – the update not only makes it possible to accurately find the AirTag, but also forces you to trigger your alert:

“…if you have the recently released iOS 16.2, you can now enjoy increased protection against the infamous AirTag users. That’s because Apple released firmware update 2.0.24, which enables a precise search feature to “locate an unknown AirTag” if it detects one moving with you.

(Forbes).

How ultra is ultra?

Apple Watch Ultra may be trendy, but it was built to be tough. How hard? Victoria Song has been finding out, putting Apple’s wearable device through various tests in the big, dangerous, harsh outdoors:

“The $799 Ultra was billed as the Apple Watch for outdoor adventurers and triathletes. So we’ve spent the last three months designing a series of mini-revisions targeting several of the Ultra’s top features.”

(The edge).

And finally…

One area where Apple still relies on third-party providers is search. It’s no small feat to build the equivalent of Bing or Google Search, but it’s not something Apple is ignoring:

“The team is still at least four years away from launching a full replacement of Google search, according to a person involved in the team who spoke to The Information. While Google pays Apple around $15 billion per year to Remaining the default search engine on Apple devices, Apple developing an internal rival to Google search could increase its influence during its periodic negotiations with Google over the deal.

(MacRumors).

Apple Loop brings you seven days of highlights every weekend here at Forbes. Don’t forget to follow me so you don’t miss any coverage in the future. Last week’s Apple Loop can be read here, or this week’s edition of Loop’s sister column Android Circuit is also available on Forbes.

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